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This year roughly 40 million people will plan on drafting a fantasy football team. Over the next few months employees all over the country will spend time drafting, trading and rooting for their fantasy players, all behind closed office doors at work. But managers have the power to turn this potential distraction into a company motivational tool.
A common problem office managers have is finding new ways to engage their employees, but the answer might be right under their noses. Happy employees are productive employees, and if your office enjoys fantasy football, why not let them play at work? For more information read our blog post, How Company Culture Translates Into Revenue.
Need more convincing? According to the Fantasy Sports Trade Association, 56.8 million people are playing fantasy sports this year, 74% of which favor Fantasy Football. The average demographic of fantasy players is around 37 years old, college educated and employed full time. This means that in most companies, more than just a few people are interested in fantasy sports, football specifically.
But before you decide that since you can’t beat them, you might as well join them, we recommend doing a little research. Fantasy Football can be a great way to boost office morale, but can also be distracting and cost your office valuable time and money.
Read the following pointers on how to use fantasy football to your advantage this season:
The obvious downside to fantasy football in the office is it takes employee attention away from important work. So how can you avoid this? Encourage it. By establishing an official office Fantasy Football Team you can regulate the time and energy everyone spends on their team. If employees know you are being flexible and offering this privilege, they are much less likely to abuse it.
Why not use fantasy football as a way to bring your company together? On draft day put a lunch meeting on everyone’s calendar. Employees will be excited, and even those who are not participating in fantasy football can enjoy the snacks and socialize with coworkers. Throughout the season these easy to plan social events can serve as a way to encourage interdepartmental communication, getting together employees who might otherwise never have the chance to work with one another.
Fantasy Football has the potential to not only bring your employees closer together, but it could also bring them closer to their clients or customers. It is an easy topic of conversation, and it’s not uncommon for salespeople to discuss fantasy football during sales calls. In fact, we have even heard of reps joining leagues will customers they have close business relationships with.
Managers are always looking for the best way to thank employees. In fact, according to a recent Entrepreneur article, “55% of workers would leave their current job for a company that recognizes its employees’ efforts and contributions.” So this year we recommend thanking your employees for their hard work. Offer them the opportunity to participate in a company fantasy league, already worked into their schedule, no drafts behind closed doors necessary.
Try a software like Hoopla TV. We create a broadcasting network for you business in order to help keep employees connected and important metrics and goals visible.
Try your free trial today.
Linnea Goldstein is a Marketing Co-op and college senior from Northeastern University, working in communications, marketing and public relations. When Linnea isn’t at work she enjoys reading, sailing and being outside.
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