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To be successful in sales, you have to be adaptable—there’s really no way around it. And now that technology has become a major factor in getting your message out there, you also need to be innovative. So the bottom line is this: if you want to be successful in sales, you need innovation and adaptability.
In order to be innovative, you have to take notice of what’s working, then find creative and effective ways to make it work for you. So, the first step in becoming a forward-thinking sales executive in your niche is to take a look at what’s out there and what’s working well for others.
After you’ve learned what’s working, it’s up to you to make it fit your niche. It becomes a matter of trial and error. You have to try new things and then adjust your approach until you find success. There’s a reason the old saying, “If at first you don’t succeed…” has stuck around so long.
Remember, sales is a process, and there’s always a way to improve a process. The first step is knowing the important facts. These are just a few facts that might help get your creative wheels turning so you can come up with that innovative sales approach:
Andrew Gazdecki is the founder and CEO of Bizness Apps — making mobile apps affordable and simple for small businesses. We’re a do-it-yourself iPhone, iPad, Android & HTML5 app platform that allows any small business to simultaneously create, edit, and manage mobile apps without any programming knowledge needed. Think of us as “WordPress for mobile app creation.” Many of our customers are white label mobile app resellers — marketing or design agencies that use our platform to cost effectively build mobile apps for small business clients.